Headquartered in Auburn, Alabama, Aptar CSP Technologies is part of AptarGroup, Inc., a publicly-trade, global leader in the design and manufacturing of a broad range of drug delivery, consumer product dispensing and active material science solutions.
In 2015, Turchette was retained to manage a complete brand overhaul including logo, tagline, value proposition, website, company description, corporate collateral, event graphics and digital/print advertising.
Since then, we’ve gone on to craft campaigns focused on the multiple consumer benefits delivered by Aptar’s unique technologies. We targeted specific segments and audiences within the pharmaceutical, food and nutritional sectors with things like lead-generating social media campaigns and webinars, solution-based brand videos, new websites, digital media, product animations, public relations, and sales support materials.
THE RESULTS
More than 100 published items helped to position CSP as a dynamic, innovative industry leader.